Island Cannabis

Originally established in California, Island Cannabis sought a rebrand to better connect with new consumers in the Massachusetts and Illinois markets. The goal was to create a more distinctive, premium identity that reflected the craft quality of the product while standing out in a competitive landscape. In addition to the core brand, I developed a complementary identity system for two flower lines: the standard collection (above) and the premium Island Reserve line. Packaging design and production included multiple sizes of jars, prerolls, and mylar bags.

SERVICES PROVIDED: Branding, packaging design and production, 3D renders, messaging, merchandise.

Work done with Hybrid Marketing Co.